With an unexpected result, you can expect some strong reactions post-election.
972 of our panellists participated in the last survey. 45% were happy or very happy with the result, 48% were unhappy or very unhappy with the result, breaking largely along partisan lines as you’d expect.
For many Labor supporters, ‘very unhappy’ simply wasn’t strong enough. ‘Devastated’ was the most commonly used word, along with some stronger language – lots of expletives, and lots of indications of real grief.
Utterly depressed, still. Still crying. I range from utter bolshe hatred for bogan arse Australians to absolute despair.
45 year old female voter
I sobbed my heart out for 2 days after the election. I am still reeling and I am very scared of the future. I felt very betrayed by my fellow Australians that voted for the LNP and or PHON, UAP etc who gave their preferences to the LNP.
37 year old female voter
I see the result as a disaster for the country. We had the chance to vote in a better way of governing and we opted for the worse way of governing. This is not a case of sour grapes – we have gone down the wrong path that will make our lives worse in the short term and in the medium term and the long term.
61 year old male voter
I believe there was some vote manipulation and it requires investigation.
71 year old male voter
Here’s hoping the ALP has some good group counsellors. Some tried to see a silver lining.
I would have been very unhappy. However, Labor has avoided being blamed for what will almost certainly be very difficult economic circumstances in which the Coalition will make an even bigger mess.
62 year old female voter
Unhappy that the electorate have given the Coalition the green light to rule for the rich, and lie shamelessly to the rest of us, but wondering if the coming chill economic winds that would have battered a Labor government will do some damage to the ones who deserve it, i.e. Morrison and co.
58 year old male voter
Surprised! I’m not happy about it but it helps me to come out of complacency and keep active.
44 year old female voter
Those on the right expressed relief.
Soooo RELIEVED Labor did not get voted in. Excuse my French – Australia would have been F##ked.
54 year old female voter
Voters were slightly happier with regards to the result in their seat, with bang on 50% happy or very happy, and 34% unhappy or very unhappy, but there was no clear partisan divide. Coalition voters were notably happier, which may reflect the surprise element of their victory. The vast majority of the 2% ‘others’ in this graph were in seats that were still too close to call when the survey was completed (e.g. Macquarie).
When asked if the election result would make a difference to the way the country is run, there was a mixed response, with comments indicating the concern is that the Coalition Government will become more hardline and feel less constrained because of the surprise win.
In terms of policy- it’s the same Government so it will continue on. But I wonder what broader implications it will have on political culture. Scott Morrison is likely to obtain god-like status within his party for winning the unwinnable election – will this go unchecked? And what will happen as a result? The Labor party, in turn, is in shambles. It’s invigorating to have new leadership – Anthony Albanese is by far stronger than Bill Shorten – but it has decimated its capacity as a party of opposition.
29 year old female voter
The outlook for the next couple of years was unsurprisingly split along partisan lines, with the only notable variation being the vast majority of other minor party voters having a negative or very negative outlook. This contributed to the majority of voters (51%) having a negative or very negative outlook, while the total positive or very positive outlook is 41%.
Reflecting on the campaigns
The partisan alignment continued into the assessments of campaign performance, with Labor voters praising Labor’s campaign, Coalition voters praising their campaign, Greens very one-eyed about the Greens campaign but throwing a bone to Labor every now and then, and the right wing minor party voters being pretty negative on everything and anyone.
With one exception: there was relatively strong agreement that Bill Shorten was not a great leader for the Labor Party. Caution here that the post-election analysis has clearly had some impact, with people using phrases like ‘he had too many complex policies and couldn’t cut through’ or ‘he made himself too big of a target’. That’s something a pundit would say (and they have)… had we been doing face to face interviews we would have pushed back with a question like ‘what do you mean by cut through’ and probably 90% would have faltered to explain what they mean. Post-election rationalisation is completely normal, and in the absence of time and self-reflection to figure out our own thoughts and feelings, reciting the highly salient media spin is completely normal. It is clearly evident that Labor supporters are looking for someone to blame – from death tax and abortion campaigns, to Shorten’s inability to communicate, to News Ltd press coverage and Clive Palmer’s advertising.
Here’s a few responses that can give some insight:
Throughout the campaign I thought he was doing okay but he lost so clearly not.
32 year old female voter
I felt he was great on the ABC 7.30 interview with Leigh Sales the night Bob Hawke died. He was very statesman-like. Pity he wasn’t like that more often.
49 year old male voter
Didn’t see enough of him to base an opinion on. Most of what I saw/heard was him complaining about the LNP.
65 year old male voter
I very rarely saw him in my newsfeed. He seemed like the invisible man.
44 year old female voter
For those addicted to politics, those last two comments may seem really odd. How could you not have seen enough of him? He was *everywhere*… except he wasn’t. Shorten is not a highly charismatic person, but also did not provide the volume of shareable online content required *about him* to penetrate the feed algos. Labor put significant effort into shareable graphics to explain their policies, which are boring, and thus died with their own base. Kristina Keneally was doing a great deal on the campaign, and her efforts were noted, and shared, but rarely beyond the base. So in effect, Labor’s social media efforts were preaching to the choir.
There were many comments that Scott Morrison is a liar, untrustworthy, a ‘salesman’ who lacks substance. But he won, so he must have done a good job.
Well I thought he was awful and had no policies and no substance How good is that??! But obviously he did well for the Liberals, that’s what they wanted.
63 year old female voter
He was effective, but he said little of substance.
46 year old male voter
He obviously did a good job for many. He annoyed me in a way a ‘not very bright uncle’ would with his stupid slogans. Treated all Australians like idiots, didn’t really explain what he would do but sadly it worked really well for him.
53 year old female voter
As for other leaders, there was a barrage of wholly expected complaints about how obnoxious and annoying Clive Palmer’s tactics were, and a few comments that echoed sentiments we’ve been noting from many electorates across the country that the Greens appeared to not be campaigning – no posters, candidates MIA and the like.
I wish Di Natale had more to say, or was allowed to say it.
46 year old female voter
The Greens leader was not heard from at all in my electorate.
64 year old male voter
And Clive’s campaign? The biggest turn off.
Without a baseline from a previous election it is hard to know if 40% turn-off for the three biggest parties is good or bad, or just a partisan response.
More to come, combining results in the last two surveys.